WELCOME TO THE ATTENTION ECONOMY!

 

THE ATTENTION ECONOMY

Attention is the new oil.
The internet has reshaped humanity, and social media is built to keep us hooked. Algorithms now shape how we think.
We live in an age of information overload—those who control attention, control influence, money, and the future.
A doctor saves lives, but a celebrity doctor like Aproko Doctor Chinonso Fidelis Egemba saves even more with health content.
A firefighter should earn more, yet a footballer is paid millions. Why? Attention!
Boxers, athletes, and content creators gather eyes, and brands rush in with ads. jerseys and stadiums, sport centers are branded with ads. Why? Attention!
An Automobile Repair Company like Pamtech Group uses content to teach car tips and business tips, their content always go viral. Chike Azuh educates in a unique way and has more impact online than many schools. What’s the tool? Content. What’s the goal? Attention.
Even controversial TikTokers and streamers—love them or hate them—get paid for the attention they draw.
Ashton Hall trended with his morning routine withSaratoga water. People mocked him but end up joining the trend—Saratoga saw a sales boom. End goal? Attention!
Durex runs unforgettable ads.
As a social media manager i am left in awe the amount we pay to run ads all just because one man have access to the attention of billions of people all around the world. - Zuckerberg, Elon Musk ,even Bill gates (microsoft) who owns linkedin here.
We live in a conservative society, yet sex toys and porn sites get massive traffic. Ghosts aren’t watching—humans are. Why? Attention.

Politicians, brands, and businesses know where to go when launching campaigns.
Even if you're a tailor, barber, or plumber—if you can package what you do with creativity, shine the light of social media on it, the internet will elevate you.
The Attention Economy is open to all. You don’t need expensive gear—just your phone, internet, consistency and creativity.
Even low-quality content like Oba Solomon’s gets massive views. Why? Uniqueness! Absurdness! Things out of the norm command attention.
People love the spectacular: Brain Jotter, Taaooma, Mr Macaroni, Sabinus, Tenge, MrBeast, Kai Cenant, Layi Wasabi—even Daniel Regha.
When they show up, we can't help but notice.
Business owners, creatives and people are jumping on this wave, social media is no longer something teens are occupied with.
Ladies and gentlemen !
This is the Attention Economy!

Start drilling this oil.